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Question for affiliate partners- are you a whale hunter? (Do you seek only those high roller players?) And if so, what’s your definition of a “Whale”?
Interesting article out today- To Whale or Not to Whale? The Pros and Cons of High Rollers
It brings up a great point… Is it worth the while of affiliates to track down a handful of high roller players and just keep feeding them what they need to continue to play? Or is it a better method to build up a database of several more players that are a bit more medium to small size players and keep that database pumping and playing?
What have you seen that works best?
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