A gaming site is really only as good as the software it’s running behind the scenes. More often than not, that the platform used by affiliates is either Microgaming or PlayTech.
For casino affiliates, selecting the right platform is a big decision that can impact their entire operation for years to come. So selecting the right one is nothing short of a mission critical task.
There are some distinct advantages and disadvantages to each one of these products and, oftentimes, the decision comes down to issues like:
- What type of players are your sites attracting?
- What style of payment options do you prefer for players?
- Which company offers better support?
Let’s take a look some of the positives and negatives of working with these common gaming platforms.