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Jan. 02, 2009
Just thought I would write a few article’s about the inner workings of gambling wages and the casinos we represent. Hopefully this will help you to understand what goes on here and why you should send your hard earned traffic to our program.
In this article I will walk you from sign up to conversion as one of your players.
- John Doe, clicks on one of your banners or text links.
- John then downloads the casino.
- John creates an account. ( Player receives email with sign up offer.)
- John plays with a free chip. ( Does not win or deposit at this time. )
- John receives email offer after 4 days of a inactive account. (If no deposit see #6)
- John receives call from the casino call center offering better sign up bonus.
If John, does not deposit in one the 6 steps listed above, steps 5 and 6 are repeated monthly until a conversion is made.
The casino’s we represent have an 80% approval rate for first time customer account funding. We have an avg. conversion rate of 15% of the CTR, on traffic sent to us.
The call center is a primed and well oiled machine, geared to help convert your traffic.
They make over 1,500 calls a day to new and inactive customers, with a 6% conversion rate.
That’s all for this month. Next month I will discuss the retention team that keeps your players playing with us and the avg. value of your players.
Remember we are always here to help you, need a special banner for your site, need to know about a player you sent, what ever you need we are here!
Thanks,
[FONT="]Robert[/FONT]
