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Looks like a big update has been rolled out or is in the process of being rolled out by the boffins at the GooglePlex. Has anyone noticed this yet and if so, have the changes had an adverse or positive effect on your serps?
On OCR, we have been hit on quite a few keywords which we rank for, but many terms we still remain strong in the serps. Just trying to work out what is happening, or whether this is just a normal flux.
From what I understand google is updating on a continual basis now, and also changing the algos with each update, sometimes daily. They are determined to confuse the issue enough to keep blackhatters guessing.
This may affect legitimate sites periodically, but should even out for them again.
Just what a little birdie told me, second hand info.
Everflux is the future
Actually that’s not a bad thing IMO. Says he who has never ranked that high in Google
