Carmen Media Top Brands in Acquisition Spotlight

Hi Everybody,

Carmen Media Top Brands in Acquisition Spotlight

There are some interesting changes happening on the Carmen Media Group and Belle Rock Entertainment front.

In order to ensure that you and your players receive only the best we have to offer, Carmen Media has decided to focus all future acquisition efforts on the brands within Belle Rock Entertainment which boast the highest conversion rates.

As of March 22, 2006, all new player acquisitions will be driven to the four best converting brands within Belle Rock Entertainment. These casinos are:
River Belle
Lucky Nugget
Jackpot City
The Gaming Club
These brands convert better, so promoting them are likely to increase your returns.

New players visiting the acquisition websites for Home, Aces High and Showdown Casinos will be redirected to River Belle, where they will receive a free New Player Sign-up Bonus.

Players currently playing at Home, Aces High and Showdown Casinos will be unaffected and will continue to have access to these online casinos. However, no new player registrations will be accepted to these brands.

What does this mean for you, as a ReferBack Affiliate?
You will continue to earn revenue on all your players previously acquired to Home, Aces High and Showdown according to your commission structure.

What should you do now?
ReferBack will be removing all banners and other creative referring to those three casinos from the Marketing Tools section on our website. If you are promoting these casinos on your websites, please ensure that you replace all banners, links and references to Home, Aces High and Showdown. Instead, please direct all new players to River Belle, the flagship brand of Belle Rock Entertainment, as well as Lucky Nugget, Jackpot City and The Gaming Club.

Remember: No revenue will be lost! Players will continue to play at their favorite casinos. It is only our new player acquisition focus that has changed. By promoting our top brands you are guaranteed better conversion rates and revenue.

Please feel free to contact us with any questions or concerns.

Warm Regards
ReferBack Team