#3. Whales
Most gambling affiliates dream of having a few whales in their player portfolio, after all, every body likes big spenders, right?
Unfortunately, not many of these folks consider the downside of whale hunting. When these high risk/high reward players hit a hot streak, your revenues may take a trip to Davey Jones’ Locker.
Unless you’ve got a lot of players and can really afford to take a big hit, having a lot a guppies is probably a better strategy than harboring a couple of whales. After all, look what happened to Ahab and the crew of the Pequod.